Author: Joanna Pineda

Is GenAI Jeopardizing Your Brand Authority?

The National Association of Area Agencies on Aging (n4a)’s primary mission is to build the capacity of its members to help older persons and persons with disabilities live with dignity. […]

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National Association of Area Agencies on Aging
Posted on July 22, 2008
The National Association of Area Agencies on Aging (n4a)’s primary mission is to build the capacity of its members to help older persons and persons with disabilities live with dignity. N4a asked Matrix Group to turn its Web site into the premier destination for issues and resources on aging.  Matrix Group worked closely with n4a to showcase its many broad-reaching programs, [...]
Can the Web and Twitter Help Find Jeddah?
Posted on July 17, 2008
Last Thursday, John and Ronia Weisner were at Dulles Airport, on their way to Saudi Arabia for a year-long assignment.  Accompanying them was their beloved dog, Jeddah.  Somehow, something went terribly wrong, Jeddah's crate was damaged, and the dog escaped.  Now, there is a Web site - http://www.HelpFindJeddah.com -  devoted [...]
Break From the Pack
Posted on July 15, 2008
Oren Harari does a masterful job of teaching execs how to compete in a copycat economy.
Where Did All My Traffic Go?
Posted on July 10, 2008
In recent months, several clients reported declines in their Web site traffic.  "Where did all my traffic go?" they asked anxiously.  Turns out, the traffic is still there, but it's dispersed and these clients have to look at usage reports from different sources to learn their true usage patterns and volume. The number one reason for the seeming decline is splitting [...]
Full vs. Partial RSS Feeds & E-Mail Updates – That is the Question
Posted on July 7, 2008
There is a raging debate in the office re: full vs. partial RSS feeds and e-mail updates. The question is which option drives more traffic to the Web site? This blog publishes partial RSS feeds and e-mail updates. You get the title and the first 60+ words and a link to the full article. The thinking is that you would get the [...]
Alabama Associated General Contractors
Posted on July 3, 2008
Alabama Associated General Contractors (ALAGC), a powerful voice in state and national politics, is dedicated to building a better future for the construction industry. ALAGC and Matrix Group collaborated on a strategy that would make its Web site the one-stop destination for its members for all information about contracting, industry news, safety standards, best practices, programs, activities and events. The solution [...]
Apple TV
Posted on July 1, 2008
This nifty appliance lets me stream photos, podcasts and music to my TV.  The best part: it lets me surf YouTube on my plasma TV!
Cryogenics for the Terminally Dead Hard Drive
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This topic is certainly not new. In fact, I first read about it many years ago, didn’t really believe it, but I must have filed the info in the old brain drive. Last week, I went to pick up my son from his preschool. As soon as I walked in, the [...]
Delete All Suspects
Posted on June 30, 2008
Matrix Group is mentioned in this mystery novel with a digital heroine -- the girlfriend of the victim works at Matrix Group and the private investigator interviews her at the Matrix office.  Author Donna Andrews is a good friend of Maria Lima, Director of Client Services.

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