Author: Joanna Pineda

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In my last power bill, Dominion Power reported that “(n)ationally, 6 percent of our residential electricity consumption goes to … ‘phantom loads’ used by devices – such as, VCRs, televisions, […]

Standby Power: Is that Monitor Really Turned Off?
Posted on February 24, 2009
Electrical outlet on a green wallIn my last power bill, Dominion Power reported that "(n)ationally, 6 percent of our residential electricity consumption goes to ... 'phantom loads' used by devices - such as, VCRs, televisions, stereos, kitchen appliances - that are turned off and [...]
The Graveyard Book
Posted on February 17, 2009
Amazing book about a boy raised by ghosts in a graveyard. The best book I’ve read in years. Neil Gaiman at his best.
Getting Started with a Facebook Page For Your Organization – Part 1
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facebookAfter last week's webinar on "Creating a Social Networking Strategy For Your Organization," clients and attendees asked me how they should get started with social networking. It can be a daunting task when you consider all the platforms, and the additional work needed to keep the pages populated.  A simple [...]
Your Social Networking Strategy Doesn’t Have to Include the Kitchen Sink
Posted on February 12, 2009
Social NetworksBy popular demand and client request, I conducted a webinar on Tuesday with esteemed Project Manager Cat Lee from Matrix Group on "Creating a Social Networking Strategy (SN) for Your Organization." Why do a webinar on a topic that is already getting a lot of coverage?  Our reasons:  [...]
Keeping Track of Company Mentions on the Web
Posted on February 5, 2009
When I'm researching a product, I go to the Web. When I'm looking to hire a candidate, I go to the Web. All day long, I'm running searches in Google and other search engines. So it only stands to reason that customers, prospective customers and prospective staff are likely running Google searches on my company,
Conversation and the Zen Tech Warrior
Posted on January 27, 2009
ASAE Technology ConferenceI had the pleasure of speaking at the ASAE Technology Conference, taking place until tomorrow at the DC Convention Center.  My topic? Dealing With Big Trends in a Small Staff Organization. Here are the 5 big trends I discussed:
  1. Your Browser as the New Operating System. [...]
Now You Can Attend Church Online!
Posted on January 26, 2009
Pastor giving a sermonI was trying to schedule a time for my new biz team to come to the office on Sunday to finish a proposal. We were trying to work around church services when Jeniece said, "don't worry about me, I go online. My [...]