Author: Joanna Pineda

Hello 123

Matrix Group International collaborated with production company Big Shed, to design a Web site that celebrates places we love that no longer exist. The Place+Memory Project Web site invites visitors […]

Big Shed’s Place+Memory Project Web Site
Posted on June 19, 2009
Matrix Group International collaborated with production company Big Shed, to design a Web site that celebrates places we love that no longer exist. The Place+Memory Project Web site invites visitors to post their stories in the form of photos, videos, audio recordings and text stories at Our Work Involved:
  • 100% user-generated Place+Memory Web site, designed on a WikiMedia platform to engage visitors [...]
Why Won’t My Boss Make That Decision?
Posted on June 16, 2009
Boss unable to make a decisionI hear it all the time from clients and prospects.  "My boss isn't ready to make a decision and I don't know why."  "We are delaying our decision-making."  "We are not ready to move forward and don't have a timeframe."  [...]
Web Conventions We Can Do Away With – The Fold and Not Linking to Outside Sites
Posted on June 4, 2009
I was in a Web design review meeting the other day and the client remarked that he wanted to make sure "all the important content was above the fold."  My initial reaction was to agree but one of the Matrix Group Front-End developers challenged this notion.  The fold, he told me, no longer exists and is a myth that limits [...]
NFIB Web Site Redesign
Posted on May 27, 2009
Matrix Group International collaborated with National Federation of Independent Business (NFIB) an association that supports small and independent businesses. NFIB needed a web site that highlighted its membership benefits and advocacy.

Our worked involved:

*A member-focused navigation system that focuses on small business topics and concerns *A content management system that allows staff to easily update content and tag articles according [...]

Tweeting While On Vacation
Posted on May 23, 2009
Phone at the BeachI'm headed out for a short vacation today. Before I left the office, several co-workers asked me if I will be tweeting while I'm out. I had to pause for a second before responding with a "no, yes, maybe." Hmmm..... Just what [...]