Author: Leah Monica

Is GenAI Jeopardizing Your Brand Authority?

For me, 2017 is all about productivity hacks and working more efficiently. Recently, I’ve been diving deep into the world of Google Chrome extensions to help me streamline as much […]

Favorite Tool: Google Page Analytics Chrome Extension
Posted on February 13, 2017
For me, 2017 is all about productivity hacks and working more efficiently. Recently, I’ve been diving deep into the world of Google Chrome extensions to help me streamline as much of my work (and personal life) as possible. One of my current favorite tools is the
Using UTM Codes for Better Google Analytics Reporting
Posted on June 5, 2016

It’s no secret that we’ve been seriously geeking out about everything Google Analytics here at Matrix Group. We’ve been endlessly exploring, experimenting and testing and have been blown away by the amount of invaluable data we’ve been able to collect for our clients, down to the granular who/what/when/where/how/why. We’ve said it before, and we’ll keeping saying it until [...]