0:00[Music] 0:02it is a competitive Advantage for not 0:06only an individual who wants to make 0:08themselves more marketable and to 0:10command a higher salary but it is also a 0:12competitive […]
0:00[Music]
0:02it is a competitive Advantage for not
0:06only an individual who wants to make
0:08themselves more marketable and to
0:10command a higher salary but it is also a
0:12competitive Advantage for a facility or
0:16a corporate structure that owns [...]
0:00[Music]
0:02taking over BMI was one of those typical
0:05cases of the association was doing
0:07things cuz that's the way they were
0:09always done and so when I came in we sat
0:11down with the board and said hey we need
0:00[Music]
0:02when markets shift that's when our
0:04members need us most that's when we need
0:06to kick in not kick back we got to put
0:08our foot on the accelerator and use all
0:11the resources that we have to create
0:00[Music]
0:09this is associations Thrive the podcast
0:11celebrating successful associations and
0:14their leaders I'm your host Joanna pan
0:17CEO and chief Troublemaker at Matrix
0:19Group International welcome to the pilot
0:23and let me tell you the story behind