Tag: Content Strategy

Latest blog post

Is GenAI Jeopardizing Your Brand Authority?

We build a lot of websites at Matrix Group and most of them are loaded with PDF files. Clients post PDF files of their newsletters, their legislative updates, their magazines, […]

Read the post
Just Say No to Adding More PDFs to Your Website
Posted on April 19, 2012
We build a lot of websites at Matrix Group and most of them are loaded with PDF files. Clients post PDF files of their newsletters, their legislative updates, their magazines, […]
Does Your Website Need an Attitude?
Posted on April 13, 2011
Matrix Group recently had the pleasure of helping the Outdoor Foundation launch a new website for one of its initiatives — Outdoor Nation (ON). Outdoor Nation believes the world would […]
Blogging Best Practices – Part Two
Posted on July 28, 2010
This week, I’m doing part two of a blog post I started last week on Blogging Best Practices. This post is inspired by a webinar that I conducted with my […]
Blogging Best Practices – Part One
Posted on July 21, 2010
A couple of months ago, I had the pleasure of conducting a webinar on Blogging Best Practices with my friend, blogger and activist Shaun Dakin, Director of Business Development at […]
Are You Ready to Ditch Your Paper Subscriptions?
Posted on May 27, 2010
More and more of my clients are making the decision to eliminate their print magazines and newsletters. They’re choosing digital versions of their publications over print to eliminate printing and […]
Accession Point Blog
Posted on December 4, 2009
Matrix Group worked with Accession Point to design and launch a blog for CEO Jill Stelfox. As a recognized consultant, Stelfox wanted a platform to share her blunt insight on […]