Tag: Content Strategy

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Budget for Communications and Marketing When Proposing New Initiatives

Last week, I attended and spoke at the International Foundation’s Technology and Benefit Communications Conference, held in Boston, MA. I spoke on the topic of “Next-Generation Tools to Enhance Your […]

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What Makes a Successful Virtual Meeting? Lessons Learned from the Battlefield

Posted on November 11, 2020

Since July of this year, we’ve had the honor of hosting 9 virtual meetings. It’s been a season of learning because the meetings landscape keeps changing and attendee expectations have […]

Should Virtual Conference Sessions Be Live or Pre-Recorded?

Posted on August 10, 2020

I’m attending a lot of conferences these days. I’m also helping clients plan and execute a lot of conferences. All of them online, of course. One of the biggest questions […]

How Do You Create a 7-Star Member Journey? Lessons from Brian Chesky, CEO of Airbnb

Posted on April 23, 2019

A couple of months ago, I listened to an interview with Brian Chesky, CEO of Airbnb. Brian talked about how he and his team did a brainstorming exercise where they […]

Make These Your 2019 Resolutions for your Website and Web Marketing

Posted on January 7, 2019

It’s the start of a new year. Did you accomplish all of your digital goals from 2018? Did you complete every project? If you like Matrix Group, or most of […]

Tag: Content Strategy

Budget for Communications and Marketing When Proposing New Initiatives

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