Blog

Latest blog post

Is GenAI Jeopardizing Your Brand Authority?

Is AI citing others instead of your organization? Learn how AEO, GEO, and AI visibility can help associations protect their authority.
Read the post
Says Anne: So Long and Thanks for the Case Studies
Posted on November 16, 2008
Earlier this week, Anne Holland, founder of MarketingSherpa.com posted her last blog entry on the Sherpablog.  November 10 was her last day as a formal company employee and she used […]
Yes, Even Companies are Twittering!
Posted on November 12, 2008
I used to think that twittering was for individuals who wanted to broadcast their whereabouts and activities to friends and family. Most of my tweets have to do with where […]
What the Shoe Saleman Has to Say About the Economy
Posted on November 6, 2008
President-elect Obama has a lot on his plate.  Perhaps most importantly, he’s got to get the economy moving again.  I’m not convinced that getting people to spend money should be […]
Matrix Group’s Favorite Election Resources
Posted on November 4, 2008
Every election, I give everyone in my office the corny speech about how I grew up under martial law in a country where people couldn’t vote, how voting is a […]
Matrix Group International, Inc.
Posted on October 31, 2008
Matrix Group International Inc. is a leading interactive agency for associations and non-profit organizations. The Matrix Group Web site was overdue for a redesign. The goal of the project was […]
We’re Now Designing to 1024 Resolution
Posted on October 23, 2008
Sometime last year, we started designing sites to a 1024 screen resolution.  Based on feedback from clients that they wanted more real estate for their content, and usage reports that […]
Start Wearing Purple
Posted on October 17, 2008
Yahoo’s new marketing campaign encourages all of us to start wearing purple. I couldn’t have said it better myself!

subscribe

Tags