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Is GenAI Jeopardizing Your Brand Authority?

Is AI citing others instead of your organization? Learn how AEO, GEO, and AI visibility can help associations protect their authority.

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Retailers: When Soliciting Feedback from your Customers, Be Ready for It!

Posted on December 15, 2008

The holidays are all about traditions and last Saturday, my son and I engaged in one of my favorites: we created a gingerbread train. I’ve been making gingerbread houses for […]

Why Your CEO Needs to Be Part of Your Next Web Project

Posted on December 9, 2008

Whenever we start a project, especially if the project is related to branding or design, we ask for time with the CEO, Executive Director, President — the top staff person. […]

Tribes by Seth Godin

Posted on December 5, 2008

My favorite marketing guru, Seth Godin, tells us how to lead using social networking tools.

Matrix Group’s Favorite Tech Gifts This Holiday Season

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Okay, so it’s December 5. I feel like I have tons of time before I celebrate Christmas with my family, but I know that I need to get on the […]

Surviving in this Hellish Economy

Posted on December 2, 2008

Okay, it’s official. The economy is in a recession, but what are you doing about it? What is your company or organization doing to weather the storm or even thrive […]

First Bloom for the National Park Foundation

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As a longtime partner of the Matrix Group, the National Park Foundation (NPF) turned to us to develop a new Web site to help promote First Bloom, launched by First […]

Flight 93

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The National Park Foundation, Flight 93 National Memorial Campaign is an international fund raising capital for the construction of a Flight 93 National Memorial honoring the crew and passengers lost […]

Can the Web Help Us Track the Spread of Diseases?

Posted on November 18, 2008

As if it weren’t enough that Google catalogs the Web, tracks traffic to our site, and helps us get from point A to point B, a new service from Google […]

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Is GenAI Jeopardizing Your Brand Authority?

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