Tag: Strategy

Latest blog post

Why Journey Mapping is so Important to Creating Amazing Member Journeys

My husband and I attended my son’s Cub Scout Blue and Gold Banquet earlier this week. At the end of the banquet, a representative from the National Capital Area Council […]

Give Me a Reason To Give or Join
Posted on March 2, 2011
My husband and I attended my son’s Cub Scout Blue and Gold Banquet earlier this week. At the end of the banquet, a representative from the National Capital Area Council […]
Examples of Really Great Donation Pages
Posted on February 9, 2011
Every December, my husband Maki and I sit down and make decisions about our charitable giving. Once we’ve decided on the organizations and amounts, we go online and get everything […]
Why Having a Baby Will Be Good For My Business
Posted on September 9, 2010
I’m having a baby tomorrow (maybe sooner, we’ll see) and then I’ll be home with baby Marcus John.  For a few weeks at least, I’ll be dealing with lack of […]
Who’s Afraid of User-Generated Content?
Posted on August 25, 2009
From homemade movies on YouTube, to movie and book reviews, comments on blogs, and entries in Wikipedia, user-generated content (UGC) has changed the Web forever. I can’t imagine the Amazon […]