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At a recent Vistage meeting, I had the pleasure of hearing Tom Searcy, author and CEO of Hunt Big Sales, a sales consulting and training company, talk about how small […]

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Whale Hunting as a Metaphor for Landing Large Accounts

Posted on May 20, 2009

At a recent Vistage meeting, I had the pleasure of hearing Tom Searcy, author and CEO of Hunt Big Sales, a sales consulting and training company, talk about how small […]

Sometimes We Just Need to Ask Our Customers What They Want

Posted on May 14, 2009

All day long, I sit in meetings where my staff, clients and I try to intuit what customers and members want. We look at usage reports, search logs, customer feedback […]

Little Big Planet

Posted on May 6, 2009

The best PS3 game ever! Great for kids and grown-ups alike. Best played with a group.

Election Day Needs a Marketing Plan or How To Get Voters to the Polls

Posted on May 5, 2009

It’s Election Day in Alexandria, VA. Today, we voted for Mayor, City Council and School Board. These are pretty important positions in our City government. Here’s the problem: voter turnout […]

Happy 10th Anniversary, Matrix Group!

Posted on April 30, 2009

I can’t believe that Matrix Group will be 10 years old tomorrow. A decade. 10 years! When I started Matrix Group in shared office in Georgetown, little did I know […]

What Is a Taxonomy and Why Does Your Site Need One?

Posted on April 28, 2009

If Matrix Group is creating a new Web site for you or updating an existing one, our project plan is almost sure to include development or review of your taxonomy. […]

GIMP

Posted on April 27, 2009

I use this free, open source graphics program to crop and resize images on this blog. Love it.

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