Tag: Social Media

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How Your Digital Marketing Should Change in 2020

During a recent interview, the candidate asked me if Matrix Group still uses e-mail to promote its services and events.  Curious, I asked her why she asked that question.  She […]

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Does the Social Web Mean an End to E-Mail?
Posted on October 20, 2009
During a recent interview, the candidate asked me if Matrix Group still uses e-mail to promote its services and events.  Curious, I asked her why she asked that question.  She […]
Making Sense of the Twitter Speak and Twetiquette
Posted on October 8, 2009
I was at a conference recently where one of the attendees mentioned that although she’s on Twitter, she doesn’t understand half of what’s being said. “What’s a DM?,” she said. […]
Fire Your Broker Web site Redesign
Posted on
Matrix Group collaborated with author and certified financial planner Kelly Campbell to launch a redesigned Web site for Fire Your Broker. The redesign features Kelly’s book Fire Your Broker, a […]
Integrating Traditional Marketing with Social Media
Posted on September 29, 2009
I had the pleasure of being part of a panel at today’s Grow Smart Biz conference, sponsored by Network Solutions.  Our topic was “Integrating Traditional Marketing with Social Media.”  Despite […]
Why is Facebook so Addictive?
Posted on August 13, 2009
I called a friend last Sunday to say hello and her husband said she was deep in Facebook, and had been for several hours. Several hours! This is a woman […]
Measuring the ROI on Social Media Initiatives
Posted on July 23, 2009
I met with a group of CEOs this morning and social media came up in conversation. More than several members of the group wondered if a social media strategy is […]