Category: Content Marketing and Social Media

Latest blog post

Using Video to Promote Your Meetings and Conferences

During the Fall and Winter, I meet with many clients to help them formulate their web plans and budgets for the following year. During many of these meetings, I suggested […]

Is Blogging Passe?
Posted on December 6, 2012
During the Fall and Winter, I meet with many clients to help them formulate their web plans and budgets for the following year. During many of these meetings, I suggested […]
Why Matrix Group Brought Back Its Email Newsletter
Posted on July 26, 2012
A few years ago, Matrix Group stopped sending out a weekly email newsletter.Why? We were launching a company blog, we were getting more active on Twitter and Facebook, and other […]
Are You Suffering From Social Media Fatigue?
Posted on June 28, 2012
A friend asked me recently if I’m on Pinterest, the hot, new social network where users “pin” products, places and articles they like to Pinterest and explore the feeds from […]
Does Facebook Have Staying Power?
Posted on May 16, 2012
Everywhere I turn, I’m hearing about Facebook’s IPO on Friday. The media, economists, pundits and the public are speculating about stock price, total valuation, and on and on. And of […]
Just Say No to Adding More PDFs to Your Website
Posted on April 19, 2012
We build a lot of websites at Matrix Group and most of them are loaded with PDF files. Clients post PDF files of their newsletters, their legislative updates, their magazines, […]
Making Our Webinars More Social
Posted on March 14, 2012
Matrix Group hosts two webinar series each year, one in the Spring and one in the Fall. Topics for this season’s series are Google Analytics, Integrating your CMS with your […]