Category: Content Marketing and Social Media

Latest blog post

Is GenAI Jeopardizing Your Brand Authority?

Unlike some of my friends and many staffers at Matrix Group, I’m relatively new to Twitter, the mini-blogging site that lets you broadcast your status, location and thoughts. I’ve been […]

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Who Are These People and Why Are They Following Me?
Posted on November 20, 2008
Unlike some of my friends and many staffers at Matrix Group, I’m relatively new to Twitter, the mini-blogging site that lets you broadcast your status, location and thoughts. I’ve been […]
Yes, Even Companies are Twittering!
Posted on November 12, 2008
I used to think that twittering was for individuals who wanted to broadcast their whereabouts and activities to friends and family. Most of my tweets have to do with where […]
Who Needs E-Mail When There’s Facebook?
Posted on August 29, 2008
I’m noticing a curious trend lately. Instead of sending me e-mail, friends and family are sending me messages through Facebook. My niece (age 17) and nephew (age 20) ignore my […]
Does Your CEO Need a Blog?
Posted on August 21, 2008
Several times a week, clients and colleagues ask me if they or their boss should be blogging.  My answer is usually a resounding Yes!, but I also know that a […]
Can the Web and Twitter Help Find Jeddah?
Posted on July 17, 2008
Last Thursday, John and Ronia Weisner were at Dulles Airport, on their way to Saudi Arabia for a year-long assignment.  Accompanying them was their beloved dog, Jeddah.  Somehow, something went terribly […]
Barack Obama is Following Me on Twitter
Posted on July 15, 2008
A friend of mine boasted that she is following Barack Obama on Twitter and he is following her back.  Curious, I logged on to my Twitter account and started following […]
Are You HyperConnected?
Posted on June 10, 2008
A recent study by Nortel and IDC showed just how wired and connected we have become. The study found that: 16% of global workers are already “hyperconnected,” fully embracing a […]