Category: Budgeting and Planning

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Budget for Communications and Marketing When Proposing New Initiatives

As the world of work continues to transition from physical to virtual, the same is happening to conferences, trade shows, and meetings. There are platforms to choose, new or different […]

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How Much Should I Charge for My Virtual Conference?

Posted on May 28, 2020

As the world of work continues to transition from physical to virtual, the same is happening to conferences, trade shows, and meetings. There are platforms to choose, new or different […]

Should You Convert Your Conference to a Virtual Conference? TLDR: Yes

Posted on May 11, 2020

All Spring, one client conference after another was cancelled or rescheduled. A few clients converted their conferences to a series of Zoom meetings. With some states opening up, is there […]

What is Tech Debt and What Should You Do About It?

Posted on January 30, 2020

A couple of weeks ago, I did a webinar on Tech Debt with my CTO, Maki Kato, and MatrixMaxx AMS Product Manager, Tanya Kennedy-Luminati, and was also recently featured in […]

5 Reasons NOT to Rebrand Your Organization

Posted on November 20, 2019

In my last blog post, I discussed the 7 good reasons to rebrand your organization. But when does it NOT make sense to rebrand? Here’s what my friend Jane Barwis, CEO […]

Make These Your 2019 Resolutions for your Website and Web Marketing

Posted on January 7, 2019

It’s the start of a new year. Did you accomplish all of your digital goals from 2018? Did you complete every project? If you like Matrix Group, or most of […]

What is GDPR and What Does it Mean for My Organization?

Posted on April 5, 2018

Guest post by Tanya Kennedy Luminati, MatrixMaxx Product Manager There is a new acronym taking the world by storm right now: GDPR If you’re in Europe, you’ve probably heard of […]

How to Make Your First Day Back at Work Productive After a Vacation or Leave of Absence

Posted on February 22, 2018

I used to dread my first day back in the office after vacation. After being away for a week or two (or more when I had my sons), I did […]

A Good Site Search Requires an Investment of Time and Money

Posted on February 2, 2018

I hear this a lot from prospects: Our website search sucks! It seems many organizations are in pain with search. Here’s the thing: a good site search requires an investment of […]

Lessons from a CIO on Work, Senior Staff Engagement and the Permission-Based Economy

Posted on December 5, 2017

At AMS Fest a couple of weeks ago, I got a chance to sit down with Reggie Henry, Chief Information and Engagement Officer at the American Society of Association Executives […]

What Does Digital Transformation Mean for an Association or Non-Profit?

Posted on July 5, 2017

What does digital transformation mean for an association or non-profit? What does this transformation look like? These were two of the questions posed by Teri Carden, Founder of ReviewMyAMS and […]

Category: Budgeting and Planning

Budget for Communications and Marketing When Proposing New Initiatives

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