Category: Budgeting and Planning

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Budget for Communications and Marketing When Proposing New Initiatives

I am a big fan of phone calls. I spend most of day in meetings and on the phone. Why? Because I can’t land new deals or big deals via […]

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Pick Up the Phone! Why Your Marketing Plan Needs a Personal Touch

Posted on March 6, 2015

I am a big fan of phone calls. I spend most of day in meetings and on the phone. Why? Because I can’t land new deals or big deals via […]

What’s In Store for Associations and the Web in 2015?

Posted on February 17, 2015

I have the honor of helping a number of association clients plan their web budgets for the next year or two or three. When preparing a web budget, my team […]

Why Should You Hire an Agency to Redesign Your Website?

Posted on January 28, 2015

Every once in a while, I hear from a prospect who says his organization is considering redesigning their site and they’d like to do the design and CMS implementation on […]

Thinking About the Future in the Age of Surprise

Posted on July 24, 2014

I had the pleasure of speaking at the International Foundation of Employee Benefit Plans (IFEBP) last week during their Benefit Communication and Technology Institute in San Jose, CA. My topics? […]

Are You Legal with the Images On Your Website?

Posted on February 28, 2014

A couple of months ago, we got a call from a client. Getty Images notified them to say that one of Getty’s images was being used on the website and […]

How Google Calendar and Evernote are Keeping Me Organized and Sane

Posted on May 15, 2013

Like most busy working people and parents, I can get overwhelmed by the many people, tasks and appointments vying for my attention throughout the day. My calendar was killing me. […]

Category: Budgeting and Planning

Budget for Communications and Marketing When Proposing New Initiatives

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