Category: Blog

Latest blog post

Budget for Communications and Marketing When Proposing New Initiatives

I love Rock Band for the PS3. A friend lent his set a couple of weeks ago to me and my husband and we’ve been enjoying learning how to “play” […]

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Measuring the ROI on Social Media Initiatives
Posted on July 23, 2009
I met with a group of CEOs this morning and social media came up in conversation. More than several members of the group wondered if a social media strategy is […]
What’s Your Elevator Speech?
Posted on July 16, 2009
I moderated a strategy meeting yesterday and a redesign kick-off meeting this afternoon. During both meetings, I started the discussion with a simple question: what’s your elevator speech? It sounds […]
Celebrating 10 Years With a Microsite
Posted on July 14, 2009
We did it! We launched a microsite for the Matrix Group 10th anniversary! It took us several months and a whole lot of research, but we did it. Why create […]
Beer and Cream Cheese SCRUM
Posted on July 7, 2009
Last Thursday, the MatrixMaxx team celebrated a successful SCRUM sprint with a beer and cream cheese party.  So what do beer and cream cheese have to do with software development, […]
Is Cloud Computing In Your Future?
Posted on June 25, 2009
Cloud computing is hot, hot, hot.  Early this year,  PC World predicted that cloud computing would shape up as a big trend in 2009.  We all know Amazon as a […]
My Favorite Twitter Visualization Sites
Posted on June 23, 2009
I love Twitter.  Yes,  it’s information overload and there’s a lot of noise, but I love the commentary and the interesting links.  I also appreciate the updates from friends and […]