Category: Blog

Latest blog post

Budget for Communications and Marketing When Proposing New Initiatives

Every once in a while, I hear from a prospect who says his organization is considering redesigning their site and they’d like to do the design and CMS implementation on […]

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How I Came To Represent 12 Million People
Posted on October 9, 2014
A couple of weeks ago, my husband got a letter in the mail from the American Institute of Consumer Studies. AICS wanted to interview him about his media viewing habits. […]
I Did It! I Cancelled My Cable Subscription!
Posted on August 14, 2014
I did it! A couple of weeks ago, I cancelled my subscription to cable TV through Comcast. Why? Gosh, so many reasons but primarily because it was costing me $120 […]
Thinking About the Future in the Age of Surprise
Posted on July 24, 2014
I had the pleasure of speaking at the International Foundation of Employee Benefit Plans (IFEBP) last week during their Benefit Communication and Technology Institute in San Jose, CA. My topics? […]
Tips on Planning a 15th Anniversary Party
Posted on June 2, 2014
When our team at Matrix put their heads together and agreed that we were going to celebrate our 15th anniversary with a big party, my hand was in the air, […]