Category: Blog

Latest blog post

Budget for Communications and Marketing When Proposing New Initiatives

At a recent CEO forum, I had the pleasure of meeting Peter Schutz, former President of Porsche AG and author of the book “The Driving Force: Getting Extraordinary Results with […]

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The Driving Force Behind Good Leaders
Posted on June 24, 2008
At a recent CEO forum, I had the pleasure of meeting Peter Schutz, former President of Porsche AG and author of the book “The Driving Force: Getting Extraordinary Results with […]
Live Support a Boost to Customer Satisfaction
Posted on June 17, 2008
The National Electrical Contractors Association recently launched a new website. Dramatic improvements were made in navigation, authentication, visual design, etc. These improvements meant change; never mind that they’re all positive, […]
You Call That a Site Search?
Posted on June 13, 2008
A friend works for Levi Strauss, so I always ask for her opinion when buying jeans. I was looking for skinny jeans; she recommended a pair of 503 jeans. So […]
Are You HyperConnected?
Posted on June 10, 2008
A recent study by Nortel and IDC showed just how wired and connected we have become. The study found that: 16% of global workers are already “hyperconnected,” fully embracing a […]
No E-Mail Fridays
Posted on June 6, 2008
I got a wondrous e-mail today, from a Senior VP at the National Federation of Independent Business (NFIB). NFIB is a Matrix Group client and I sent him a routine […]
New Blog on the Block – MatriXFiles
Posted on June 1, 2008
Okay, we finally did it! Matrix Group launched a blog, MatriXFiles. After helping dozens of clients develop their blog strategies, I decided it was high time we had one. We […]