by Joanna Pineda
Posted on February 15, 2012
The American College of Sports Medicine (ACSM) is the largest sports medicine and exercise science organization in the world. Its membership represents all types of sports medicine professionals. The redesign of ACSM’s website could not have come at a better time. With healthcare and preventative medicine at top of many people’s minds, ACSM leveraged the website redesign as an opportunity to reinforce its position as setting the “gold standard of sports medicine”, brand itself as a dynamic organization, and share its wealth of information to its members, the public and the media.
To support ACSM’s vision and goals, Matrix Group:
- Implemented a CMS driven by a robust taxonomy, allowing visitors to search by health related issues and topics as well as keywords — from yoga to heart attack prevention.
- Designed a comprehensive navigation, making information easily accessible to visitors and
- Crafted a beautiful design that evokes the energy and showcases the diversity of the sports medicine fieldand ACSM’s membership.
- Integrated the website with ACSM’s membership database, creating single sign-on for members to access protected member content.
Visit The American College of Sports Medicine Website.
Related Articles
-
Be a Host with the Most
Posted on December 2, 2022
What happens in the first 30-90 days of a member’s journey with your organization matters. Really matters. Because it’s during those first few days, weeks, and months that your new member decides to engage with you in a meaningful way. They made the decision to join. Download the Guide | View more Guides
-
Budget for Communications and Marketing When Proposing New Initiatives
Posted on August 14, 2022
Last week, I attended and spoke at the International Foundation’s Technology and Benefit Communications Conference, held in Boston, MA. I spoke on the topic of “Next-Generation Tools to Enhance Your Communications,” or next-gen tools to communicate benefits to employees. At the end of the conference, there was an Open Forum, during which select speakers took questions from the in person and...
-
How to Make Your Remote Culture Work: Coworking and Virtual Water Coolers
Posted on June 15, 2022
Text to speech free is above. Text to speech with Polly is below. Using Joana neural voice. [tta_listen_btn] Listen to this article I've been thinking a lot about work 3.0 and how to make sure that my company continues to foster collaboration and create social capital, even though we're all remote. I found this great article in Forbes by Dr. Gleb...
