Matrix Group partnered with The Investor Protection Trust (IPT) and Georgia Investors Education Program to design and launch a microsite. IPT’s goal was to provide resources to help consumers make more educated decisions on investments on a state level, while maintaining content that also applied to a national audience.
Matrix Group:
- Incorporated a Content Management System enabling IPT staff in Washington D.C. to post general information as well as investment practices, laws, and educational information relevant to residents of Georgia
- Worked closely with Georgia Investors Education Program’s advertising agency to ensure the site reflects the program’s branding and print campaign