Certified Financial Planner Board of Standards, Inc. (CFP Board) was founded in 1985 as a 501(c)(3) non-profit organization that serves the public interest by promoting the value of professional, competent and ethical financial planning services, as represented by those who have attained CFP® certification. CFP Board sets and enforces the requirements for CFP® certification.
As THE premier certification organization for financial planners, CFP Board needed to redesign its website to:
- Educate financial planners on the importance of CFP® certification and encourage them to become certified
- Keep current CFP® professionals informed about the requirements for maintaining their certifications
- Position CFP® certification as the financial planning industry standard to a broader audience
Matrix Group worked with the organization to revamp their website. The new site:
- Features an improved “Find a CFP® Professional” tool.
- Is mobile friendly!
- Is built in the Sitefinity content management system and integrated with netFORUM, CFP Board’s certification database.