What I Learned About Marketing From a Recipe on a Box
Posted on October 15, 2009
A couple of years ago, I was reading about the health benefits of barley. So I decided to pick up a box of Quaker Oats barley at the grocery store. […]Category: Blog
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Is GenAI Jeopardizing Your Brand Authority?
A couple of years ago, I was reading about the health benefits of barley. So I decided to pick up a box of Quaker Oats barley at the grocery store. […]
The Art and Science of Business Cards
Posted on October 13, 2009
When we moved to our new office in Crysta City, it meant reprinting all of our marketing materials. While it was simply a matter of updating and reprinting most of […]
Making Sense of the Twitter Speak and Twetiquette
Posted on October 8, 2009
I was at a conference recently where one of the attendees mentioned that although she’s on Twitter, she doesn’t understand half of what’s being said. “What’s a DM?,” she said. […]
At Work, as in Marriage and Friendship, A Sense of Humor Rocks
Posted on October 6, 2009
Last Wednesday afternoon, I was harried and stressed. I was leaving for a conference on the West Coast. and if I didn’t leave the office by 2:30pm, the drive to […]
Creating an Integrated Marketing Strategy for Your Organization That Blends Traditional Marketing and Social Networking
Posted on October 1, 2009
Clients often ask me how to add social media to their marketing and communication initiatives. Rather than viewing social media as a separate program, I recommend adding social media to […]
Integrating Traditional Marketing with Social Media
Posted on September 29, 2009
I had the pleasure of being part of a panel at today’s Grow Smart Biz conference, sponsored by Network Solutions. Our topic was “Integrating Traditional Marketing with Social Media.” Despite […]
Using the Crowd to Attract a Bigger Crowd To Your Events
Posted on September 24, 2009
I’m going to be a panelist at the Grow Smart Biz conference next Tuesday, September 29, 2009 at the Renaissance Hotel in Washington, DC. In my opinion, this conference […]
“Just Try It, Mama” or Lessons from the 5-Year Old
Posted on September 22, 2009
I have a rule when it comes to food: you have to try it before you render judgment. This is a rule that my husband and I have impressed on […] Are You a Book Lover? Check Out Google Books!
Posted on September 18, 2009
Google is doing it again. Google is turning the publishing world upside down with Google Books, currently in beta. Google Books allows the public to download more than a million […]
Burglars Are Shopping for Victims Online
Posted on September 15, 2009
I’m online a lot and yes, I update my Facebook and Twitter accounts all day long. For some, updating their status on a minute by minute basis is almost a […]