Episode 165 • 12/04/2025

Alissa McKinney, ED of Above + Beyond Cancer, on Survivorship, Transformational Journeys, and Building Community

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What if we treated every cancer diagnosis not just as a medical challenge but as a journey of hope, strength, and transformation? And what role can an organization play in fostering community and empowerment through that journey?

In this episode of Associations Thrive, host Joanna Pineda interviews Alissa McKinney, Executive Director of Above + Beyond Cancer. Alissa discusses:

  • Iowa’s alarming cancer statistics and the environmental and behavioral factors contributing to the state’s high rates.
  • How the medical community defines a survivor as anyone from the moment of diagnosis, not just those in remission.
  • How Above + Beyond Cancer delivers mind-body-spirit programs for cancer survivors and caregivers, all free of charge.
  • Above + Beyond Cancer’s 12-week evidence-based program with pre- and post-assessments to track participants’ strength and health improvements.
  • Above + Beyond’s weekly offerings, like hiking, yoga, aquatics, and pole walking, specifically designed with input from healthcare professionals.
  • Their rural outreach effort, a pilot program to expand cancer survivorship services into rural Iowa, in partnership with local cancer centers and YMCAs.
  • The Transformational Journey program, including physically demanding treks in Patagonia and the Himalayas for survivors and caregivers.
  • How one participant went from being unable to walk a mile to completing a 58-mile hike in Patagonia, rediscovering her strength and confidence.
  • The Celebrate! gala, Above + Beyond Cancer’s signature event that honors organizations and individuals who uplift the cancer community.
  • The upcoming 15th anniversary of Above + Beyond Cancer, including the launch of Iowa’s first-ever survivorship conference in June 2026.

References:

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About Associations Thrive

Associations Thrive podcast is hosted by Joanna Pineda, CEO & Chief Troublemaker at Matrix Group International. Joanna’s personal mission and the mission of Matrix Group is to help associations and nonprofits increase membership, generate revenue and thrive in the digital space. 

We believe that every association has a unique mission and unique story that demonstrates how they’re serving their members, impacting their industry, and ultimately changing the world. Every guest is an association Chief Executive, Executive Director or President. We’re here to help amplify their stories so all associations can learn and thrive, together.

If you and your organization have a great story,  apply to be on Associations Thrive!